social media

New Year Resolutions Professionals SHOULD Make

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What resolutions should you be making in the new year? When the calendar flipped to 2012, it ushered in a new year of potential and possibilities. As a job seeker looking to take the next step in your career, now is the time to make a resolution to turn the new year into a successful [...]

January 12, 2012 14 comments CLICK HERE TO READ THE FULL ARTICLE →

How to Build Community Online

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This is the fourth post in a series of 5 posts about blogging: why to start, how to start, how to get readers, how to build community and how to monetize your blog. The title of this post is a bit misleading. Read on and you’ll understand why. If there’s one person who I admire in social [...]

October 7, 2011 4 comments CLICK HERE TO READ THE FULL ARTICLE →

10 Ways to Grow Your Blog’s Traffic

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Today is the third post in a series of 5 posts about blogging: why to start, how to start, how to get readers, how to build community and how to monetize your blog. A lot of you are terrified that no one will ever read your blog.  Believe me, someone will read it BUT only if [...]

October 5, 2011 11 comments CLICK HERE TO READ THE FULL ARTICLE →

Announcing #AnnieSez Twitter Chat Tonight!

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Hi Gals, If you’re like me and love TJMaxx, Marshalls, Nordstrom Rack and the like, then you will love that I’m working with retailer Annie Sez to bring you guys discount codes, free gift cards and free merchandise! Every other Wednesday I’ll be hosting #AnnieSez chat starting at  at 9pm EST on Twitter.  For tonight’s [...]

August 17, 2011 0 comments CLICK HERE TO READ THE FULL ARTICLE →

Women and the Web

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By, Patricia Brehm Today I found a fascinating TechCrunch article by Aileen Lee, “Why Women Rule the Internet.” The idea is that women are now the matriachs of the vast web abyss. Namely, the idea goes that since women are more inclined to work with the social networks, engage in online networking, building e-based professional [...]

March 24, 2011 6 comments CLICK HERE TO READ THE FULL ARTICLE →

10 Ways Restaurants can use Social Media to become a “Hometown Hero”

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Did you ever notice that the best local restaurants are the ones you never see advertised?  That’s because successful local restaurants wouldn’t see a high ROI on print advertisements.  They see a much higher ROI by focusing on their values.  Hometown Heroes have 3 things in common They know their customers. They care about their customers. [...]

July 8, 2010 11 comments CLICK HERE TO READ THE FULL ARTICLE →

Win Gen Y’s Trust via Experiential Marketing 2.0

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You’ve heard the statistics before… Gen Y doesn’t trust advertisements; we trust the people in our social networks.  But overall, Gen Y doesn’t trust much at all.  If you’re a big company of any kind, you will have to work much harder to win over the 70 million Gen Y consumers living among us. How Should Marketers [...]

June 29, 2010 2 comments CLICK HERE TO READ THE FULL ARTICLE →

Financial Institutions: Building Trust via Customer Service Marketing

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What makes marketing financial institutions very different today than ten years ago?  Trust. Ten years ago, trust was assumed.  The stock market was booming,successful dot-coms were popping up everywhere and jobs were plentiful. But then September 11th happened.  And  the dot-com “burst.” And let’s not forget about the stock market crash, the fall of Lehman [...]

June 24, 2010 4 comments CLICK HERE TO READ THE FULL ARTICLE →

Is Job Search 2.0 Worth it?

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Guest Post by, Jenny McCoy They say it’s easier to get a job when you have a job, but I’m not so sure. I launched my job search 2.0 last week with this site: SocialJenny.com. Go ahead, check it out. My reasons for creating this site were: I interviewed with a big NYC ad agency [...]

May 10, 2010 10 comments CLICK HERE TO READ THE FULL ARTICLE →

Social Media 101 is coming to Chicagoland!

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You may have noticed that Matt Cheuvront of lifewithoutpants.com and I hang out a lot online.  It all started over a meeting about this very website.  Since then, our friendship has grown and so has our list of co-projects. Today we are announcing our first official project- Social Media 101.  We will be hosting social [...]

March 16, 2010 2 comments CLICK HERE TO READ THE FULL ARTICLE →