Will a Same Day Delivery Service Revolutionise the Way that We Shop?
Same day delivery has been slowly edging its way into the mainstream for a while now. E-commerce leader Amazon first offered the service to customers in the London area and then nationwide with retail giant Argos following suit. Fashion retailers like ASOS have revealed that they have plans in the pipeline to introduce the service in 2016, but with delivery services now being so immediate, what effect will this have on the way we shop?
Rise of online shopping
Consumerism has changed radically over the years. Internet shopping has become increasingly popular day by day and with there being so many different mobile devices available for people to shop online, it’s easier than ever before. The introduction of same day delivery in the mainstream is hugely threatening to offline shopping, whose only saving grace in the war against online shopping was its immediacy.
In the past, if you needed a new dress for a night out or your blender broke on the day of hosting a dinner party, popping out to the shops was your only solution. With same day delivery on the cards, this is about to change. In a click of a button your parcel can arrive the very same day without you even having to change out of your pyjamas.
Same day delivery is now an option offered by many leading UK couriers, like TNT making it more accessible for businesses to offer than ever before. The introduction of such a service will be a lifeline for those who leave things to the last minute but could be the nail in the coffin of high-street shopping. If you have the option for something to be delivered to your door the very same day, then it’s bound to make you be more frivolous when online shopping. Logistically, it might be more of a struggle for businesses to organise same day delivery but ultimately it will save warehouse space and please customers.
It’s highly likely that same day delivery will take off in 2016 and really revolutionise the way that we shop. Online shopping is only getting more popular and if it begins to affect the way we shop for clothes and electricals it will probably shake up the way we food shop too. It will be interesting to see how many businesses decide to take it up as a delivery option and what effect this will have on smaller businesses in the long run.