The following is a guest post by Jellaine Dee. Her bio follows.
Time after time, I always get asked what tips I can give to help anyone starting out in business. In order to be successful, you need to do a variety of things all in unison to fast track your results. Just like a marathon runner who trains for their sport, there isn’t just doing one thing. They are doing many things ranging from various exercises, training, regimes, supplementation nutrition, massage, psychological coaching, etc…it’s the same for a serious entrepreneur.
Here are my tips on what I have put into practice to get me on an upward trajectory of being super productive, resourceful, balanced, and focused on what I need to do to grow my company.
Enjoy!
From weekend market stalls to taking on multinational beauty heavy weights, Jellaine Dee’s climb to the top has been both rapid and unconventional. The 32-year old Gold Coast local began her career in the advertising industry, but fairly quickly discovered she had the “entrepreneurial bug”. When Jellaine stumbled upon a Fiber Lash product while browsing at a Korean beauty store, she instinctively knew she’d found inspiration for a flagship product – a product that she became obsessed with fine-tuning and bringing to the west.
After selling out at local shopping events to soft launch her product, Jellaine knew she was onto a beauty game-changer. Determined to get it to market as quickly as possible, Jellaine traveled to the world’s largest beauty expo in Las Vegas in the US, accompanied by her then baby girl, one assistant and 13 suitcases packed with sample products. She created a buzz and became the talk of the international tradeshow, with a frenzy of distributors lining up to sign contracts and take her brand back to their territories.
Within 12 months of launching Cherry Blooms Brush On Fiber Lashes, Jellaine had hit the $1 million mark in revenue. Today, as well as being a favourite among beauty therapists and makeup artists in Australia, Cherry Blooms is distributed across 50 states in the United States, Canada and several South American and European Union countries. Through channeling social media and numerous tradeshows, as well as staying at the forefront of new innovative trends, Cherry Blooms has excelled within the highly competitive women’s beauty and style industry.
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