Category: Work

Favorite Stocks, Favorite Brands?

I had a really fun conversation with a stock analyst I met at the dog park today.  This conversation confirmed my belief that great branding goes way beyond creative ad campaigns and cool in-store...

Female Buying Power

The 90 second video below by she-conomy.com shows that female consumers make a majority of purchasing decisions in comparison to men. 70% of new businesses are started by women 85% of all brand purchases...