5 Great Reasons to Consider a Career in Marketing

marketing career in marketing

There are those who thrive in retail, people who feel at home on a construction site, and individuals who flourish in marketing. If you’re leaning towards the latter, this industry allows you to put your creativity, analytical abilities, and communication skills to good use.

Marketing is a popular field that doesn’t seem to stop growing! As businesses and technology evolve, the need for marketing is ever more present. Many people aren’t quite sure what marketing entails, or if they’re up to the job. With that in mind, here are some reasons why you should consider a career in marketing today.

You Don’t Need a Degree

The idea of going to university and studying for a degree is off-putting for many. We understand that. If you’re after a career that doesn’t involve packing your bags and living the uni life, marketing may be your calling. While a degree may be essential for some roles in the field, that doesn’t mean it’s always a necessity.

There are plenty of ways to start your marketing career. Whether you do this by gaining work experience, going freelance, or attending networking events and speaking to those in the field already, many people work their way up in the marketing sphere without worrying about a hefty student loan tag at the end!

Excellent Career Prospects

As we’ve briefly touched on, marketing is a growing industry. Every business needs to get noticed in order to attract customers and drive sales. Therefore, it’s safe to say marketers will always be in demand. There are lots of avenues you can go down within marketing too, such as management, product design, or analytics. The choice is up to you!

To really understand the marketing world, why not check out Hiring People? They have a thorough guide that explains the roles in marketing, marketing responsibilities, and essentially, the A-Z of what a marketer does. When you learn about marketing roles, you’re sure to find one that catches your eye.

You Can Use Your Skills Anywhere

There are so many transferable skills you’ll learn and master in marketing. From knowing how to communicate effectively, to understanding the importance of time management, these attributes can help you not only in your professional endeavours. When it comes to building confidence, communication skills can elevate your self-esteem and self-worth.

If you land a marketing role and find it’s not to your liking, the skills you learn along the way can be utilised effectively in your next job. One valuable skill you’ll definitely learn is teamwork. You’ll find all marketing agencies have a group of employees that work together on projects and tasks, which makes this characteristic a must-have!

Remote Working Opportunities

For those who don’t fancy the idea of working in a marketing office, you’ll be happy to know there are lots of remote working opportunities to check out. This means you can work from the comfort of your own home! Because everything is done online, most marketing positions can be performed away from the office.

Once you gain some experience and skills, you may decide to go it alone and become a freelance marketer. The great thing about this is you can work with companies all over the world while earning a great sum too. If you want more freedom and flexibility, remote working may be to your liking. Because of the COVID-19 pandemic, many marketing agencies switched to remote working, with many employees still working from home. This means if you want to be part of a team, there’s still the opportunity to do this remotely.

Attractive Salary

Of course, when looking for a career, the salary is the main draw. After all, with the cost of living continuing to rise, we all want to be in a role that pays us handsomely and keeps a roof over our heads! When it comes to marketing, there are so many roles that come with an attractive paycheck.

As well as your base salary, there’s the opportunity to earn a commission on your marketing efforts. This means your earning potential knows no bounds! If you have ambition and a bit of self-belief, you can quickly go from a marketing assistant and work your way up into management and senior positions that boast lucrative salaries.

Marketing has always been a highly competitive and sought-after career to get into. However, don’t let this scare you off! Every business needs a marketing team behind them to keep its operation alive, so there are endless job opportunities to look into.

If you’re after a role where no two days are the same and you believe you have the creativity, enthusiasm, and determination to succeed in marketing, this career path may be your calling. Once you find a sector that interests you, the sky is truly the limit!