Ms. Career Girl

Top Menu

  • Home
  • Media
  • About
    • Terms of Use
    • Privacy Policy
  • Advertise
  • Contact
    • PR and FTC Disclosure
  • Subscribe

Main Menu

  • Home
  • Careers
    • Productivity
    • Career Confessions
    • #SideHustle
    • Job Search Advice
    • Resume Optimization Tool
    • Job Board
  • Lifestyle
    • Life After College
    • Health & Beauty
    • Style
    • Money
    • Travel & Leisure
    • Product Reviews
  • Relationships
    • Dating
    • Marriage
    • Working Moms
  • Specials
    • Real Career Girls
    • Style Your Life
    • Book Club
    • Giveaways
  • Home
  • Media
  • About
    • Terms of Use
    • Privacy Policy
  • Advertise
  • Contact
    • PR and FTC Disclosure
  • Subscribe

logo

  • Home
  • Careers
    • Productivity
    • Career Confessions
    • #SideHustle
    • Job Search Advice
    • Resume Optimization Tool
    • Job Board
  • Lifestyle
    • Life After College
    • Health & Beauty
    • Style
    • Money
    • Travel & Leisure
    • Product Reviews
  • Relationships
    • Dating
    • Marriage
    • Working Moms
  • Specials
    • Real Career Girls
    • Style Your Life
    • Book Club
    • Giveaways
Health & Beauty
Home›Self›Health & Beauty›Why You Should Use Promotional Items

Why You Should Use Promotional Items

By Maria Bashi
Dec 19, 2020
324
0
Share:
keep hydrated during exercise

A promotional item is something that is used by companies as a means of advertising their brand and typically include their logo, name, or a combination of the two. The types of items that are used for this purpose are usually cheap in cost and include things such as pens, drinking bottles, and bottle openers – you can buy here.

The reason why many companies turn to this type of marketing is because it is very effective, as it allows the brands to connect directly with their customers thanks to a promotional item’s ability to engage their senses. It is a means of advertising that provides the opportunity for interaction, thus creating a brand experience that is much more memorable.

They are very effective

Of those people who receive a promotional item, some 88 percent of them are able to recall the exact name and look of the logo of the company that is advertised on the item. Recognition is all good, but what these companies want is engagement and even more business off of the back of spending money on a significant quantity of promotional items. Given the fact that around 85 percent of recipients of promotional items are likely to do some sort of business with the company on the item, it appears that investing in this sort of marketing provides a good level of return. 

In addition to this, 83 percent of people like to receive some sort of promotional product, so there is clearly no doubt that they work really well and are appreciated by those people who receive them.

Using them correctly

Because you are able to customize practically any cheap promotional item, you are able to really target a particular audience. From a bottle of hand sanitizer to face masks to tote bags, promotional items are available in a range of different colors, sizes, and shapes. In some instances, it can even be possible to source cheap promotional items that are not typically found in catalogs or on websites. If the item can be seen and can be touched, then it will very likely be available to purchase as a promotional item. This lets you create a highly specific advertising campaign that is relevant to your target audience – regardless of who they may be.

Doing this allows you to not only be memorable, but also stay connected with your audience. With there now being so many different companies out there offering a range of products and services, today’s customers almost expect to be reached by them on a level that is more personal than ever before. 

Some of the industries that purchase cheap promotional items to give out to their customers and new potential ones include the construction industry, the automotive industry, the finance industry, the real estate industry, the education industry, the healthcare industry, and the events industry. Many companies within this space have seen first hand just how beneficial the use of cheap promotional items can be in order to grow their business.

Tagskeep hydrated during exercise
Previous Article

How To Buy Wedding Flowers: Buyer’s Guide

Next Article

Standing Out Digitally: Meaning Wins Out ...

0
Shares
  • 0
  • +
  • 0
  • 0

Maria Bashi

Related articles More from author

  • GoalsHealth & BeautySelfWork

    Cellulite is Here to Stay.

    Jul 23, 2009
    By Ms. Career Girl
  • Health & BeautySelf

    5 Winter Beauty Essentials

    Dec 3, 2009
    By Ms. Career Girl
  • Career ConfessionsHealth & BeautySelfWork

    Is Plastic Surgery Good for Your Career?

    Jan 20, 2010
    By Nicole Emerick
  • Career ConfessionsHealth & BeautyJob SearchSelfWork

    Love Dove? Be Their Next Correspondent

    Apr 23, 2010
    By Nicole Emerick
  • Health & BeautySelfStyleStyle Your LifeWork

    Fashion Friday: “Style Your Life”

    Sep 30, 2011
    By Nicole Emerick
  • Career ConfessionsHealth & BeautyNewsSelfStyleuncategorizedWork

    Style Like You DON’T Work in a Cubicle

    May 7, 2012
    By Nadene

  • Career ConfessionsLife After CollegeSelfWork

    A Tale of High Achieving Career Ladies

  • work in sales
    Life After CollegeSelfWork

    Why an entry level sales job is a great way to kickoff your career

  • #SideHustleLife After CollegeSelfWork

    Get a Modern Day Career Path Dream Catcher

Subscribe

Job Search

As seen on

career advice blog badge oriel badge

Featured On

  • About
  • Contact
  • Advertise
  • Resume Optimization Tool
  • Privacy Policy
  • Terms and Conditions
© Copyright 2021 Ms Career Girl